intermediate

Executive Certificate in Digital Marketing

Accelerate customer conversions through SEO, social media branding, PPC campaigns, and email marketing.

J

Lead Instructor

Jane Morgan

Academic Update

May 2026

$1,950.00 $2,400.00 19%
AUTHORIZE ENROLLMENT
  • Lifetime Access
  • Cross-device
  • Digital Credential

Academic Objectives

Boost website search visibility through search engine optimizations

Manage and audit targeted social media marketing budgets

Set up and optimize pay-per-click digital campaigns

Construct brand storytelling layouts to boost engagement

Prerequisites

Basic computer proficiency and understanding of web platforms

J
Lead Instructor

Jane Morgan

Faculty Member • Information Technology & DSAI

Dedicated member of the Stonehaven University academic staff, focusing on student success and excellence.

Module Information

Core Curriculum Modules

4 Units
DM101 – Search Engine Optimization (SEO)
1 Credit Hour
DM102 – Social Media Marketing (SMM)
1 Credit Hour
DM103 – Pay-Per-Click Advertising (PPC)
1 Credit Hour
DM104 – Email & Content Marketing Strategies
1 Credit Hour

Institutional Description

Accelerate customer conversions through SEO, social media branding, PPC campaigns, and email marketing.

Learn current online marketing methodologies. This certificate is aimed at entrepreneurs and branding professionals seeking to master advertising platforms and online metrics immediately.